Product and order tracking
In today's information age, customers demand information. After they have placed orders at an online store, they would like to know the status of their orders. For example, they would like to know if their products have been shipped. If the shipment of an item in the order has been delayed, they would like the store to tell them. Not just the customers, the online store would also like to know where the customer orders stand. For example, the store would like to know the conditions of the orders in their distribution center. During delivery, the store would like to be informed as soon as possible if a customer has rejected a delivered item. Effective tracking of products and orders are important to both customer loyalty and company profit margin.